Where do you obtain your raw information?

We choose what we believe to be the best information for each market from a variety of well-established and reputable sources. These sources include, but are not limited to, the following: 

  • Key Note’s expert analysis
  • Kantar Media’s Target Group Index (TGI) survey
  • Nielsen 
  • Industry associations
  • Office for National Statistics
  • NEMS Market Research: exclusive and original consumer surveys carried out among a representative samples of at least 1,000 respondents
  • A leading UK credit reference agency
  • Industry expert commentary
  • Analysis of Companies House information
  • Creditsafe