Key Note Media Centre

Cafe Culture: Balance rather than abstinence

"In their latest Confectionery Market Report Plus, market researchers Key Note have observed that although chocolate bars have been identified as being among the most damaging products in terms of saturated fats (the FSA have requested suppliers to reduce their saturated fat content by up to 10%), consumers are opting for a reduction in consumption as opposed to a complete ban (the total market for chocolate and sugar confectionery is predicted to rise in value by 8.8% by 2014, to £5.35 billion)."