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C2DE Consumer Market Assessment 2004


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Previewing a Market Assessment

Published Date :
May 2004find similar
Report Type :
Market Assessmentfind similar
Report Sector :
Lifestylefind similar
Price :
£ 575
Contents :
13 Chapters

Table of Contents

The table of contents below is for C2DE Consumer 2004

Executive Summary

1. Introduction

Overview

Definitions

The Social Grade System

National Statistics' Socio-economic Classification

2. Strategic Overview

Socio-economic Background

Table: The Uk Adult Population By Socio-economic Group (% Of Adults),-2003

Figure: The Uk Adult Population By Socio-economic Group (% Of Adults),-2003

Table: Profile Of C2de Adults By Socio-economic Group (% Of Respondents),

Household Tenure

Table: Household Tenure (% Of Respondents),

Figure: Household Tenure (% Of Respondents),

Car Ownership

Table: Car Ownership (% Of Respondents),

Figure: Car Ownership (% Of Respondents),

Internet Access And Home Shopping

Table: Households With Pc And Internet Access At Home (%), And

Table: Consumer Penetration Of Home-shopping Activities (% Of Respondents),

Figure: Consumer Penetration Of Home-shopping Activities (% Of Respondents),

Household Expenditure

Table: Average Weekly Household Expenditure By Socio-economic Classification Of Household Reference Person† (£),/2003

Table: Average Weekly Household Expenditure By Socio-economic Classification Of Household Reference Person† (%),/2003

3. Food

Background

Consumer Trends

Influences On Eating Habits

Table: Factors Influencing Eating Habits By Socio-economic Group (% Of Respondents),

Figure: Factors Influencing Eating Habits By Socio-economic Group (% Of Respondents),

Influences On Grocery-shopping Habits

Table: Factors Influencing Grocery-shopping Habits By Socio-economic Group (% Of Respondents),

Own Labels

Table: Attitudes Towards Own-label Products By Socio-economic Group (% Of Respondents),

Marketing And Supplier Activity

Asda

Iceland

Kwik Save

Morrisons

Advertising Expenditure

Table: Main Media Advertising Expenditure By Selected Supermarket And Grocery Chains (£000), Years Endingst December And

4. Home

Background

Consumer Trends

Table: Penetration Of Selected Diy Activities By Socio-economic Group (% Of Respondents),

Table: Comparison Of Penetration Of Selected Diy Activities By Socio-economic Group (% Of Respondents), And

Table: Distribution Channels For Diy Tools Or Materials By Social Grade (% Of Respondents),

Marketing And Supplier Activity

Sainsbury's

B&q

Morrisons

Asda

Advertising Expenditure

Table: Main Media Advertising Expenditure By Selected Retailers Of Furniture And Furnishings (£000), Years Endingst December And

5. Clothes

Background

Consumer Trends

Table: Penetration Of Selected Clothing And Footwear Brands By Socio-economic Group (% Of Respondents),

Table: Penetration Of Selected Clothing And Footwear Brands By Socio-economic Group (% Of Respondents), And

Marketing And Supplier Activity

Littlewoods

Asda

Tesco

Sainsbury's

Advertising Expenditure

Table: Main Media Advertising Expenditure By Selected Discount Clothing Retailers (£000), Years Endingst December And

Table: Advertising Expenditure On Clothing Brands By Tesco And Asda (£000), Years Endingst December And

6. Leisure And Travel

Background

Consumer Trends

Table: Penetration Of Leisure Activities By Socio-economic Group (% Of Respondents),

Table: The Most Popular Evening And Weekend Leisure Activities By Socio-economic Group (% Of Respondents),

Table: Factors Influencing Holiday Choices By Socio-economic Group (% Of Respondents),

Figure: Factors Influencing Holiday Choices By Socio-economic Group (% Of Respondents),

Marketing And Supplier Activity

Thomson

Low-cost Airlines

Travelodge

Kp Snacks

7. An International Perspective

The Us

Wal-mart

Target

The Eu

8. Pest Analysis

Political And Economic Factors

Social Factors

Technological Factors

9. Consumer Dynamics

Research Summary

Table: Summary Of Attitudes Towards Finance And Expenditure By Socio-economic Group (% Of Respondents), March

Financial Situation

Food

Home

Clothes

Leisure And Travel

Financial Situation

My Financial Situation Is Better Now Than It Was Years Ago (s1)

My Financial Situation Is Worse Now Than It Was Years Ago (s2)

Table: Comparison Of Financial Situation (% Of Respondents),

Food

I Often Buy Supermarkets' Own-brand Food Products In Luxury Ranges (e.g. Tesco Finest) (s3)

I Often Buy Supermarkets' Own-brand Food Products In Economy Ranges (e.g. Tesco Value) (s4)

Table: Purchasing Of Supermarkets' Own-brand Luxury And Economy Ranges (% Of Respondents),

Home

I Enjoy Improving My Home, And We Do Most Of The Decorating Ourselves (s5)

I Enjoy Improving My Home, And Usually Employ A Professional To Do The Decorating (s6)

I Am Very Worried About The Possibility Of A Fall In House Prices (s7)

Table: Habits And Attitudes In Home Decorating (% Of Respondents),

Table: Concerns Related To Falling House Prices (% Of Respondents),

Clothes

I Buy Clothes For Myself And/or Others From Discount Shops Such As Matalan (s8)

I Would Never Buy Clothes From Discount Shops (s9)

Table: Attitudes Towards Buying Clothes From Discount Shops (% Of Respondents),

I Prefer To Shop For Clothes In Independent Designer Shops Rather Than High-street Chains (s10)

It Is Good To Be Able To Buy Designer Goods In Supermarkets (s11)

Designer Labels Have Lost Their Value As They Are So Widely Available (s12)

Table: Attitudes Towards Designer Shops And Designer Labels (% Of Respondents),

Leisure And Travel

On Holiday, I Would Try To Avoid Very Commercialised Tourist Areas (s13)

Availability Of Cheap Travel Means That Only A Few Places Are Really Special For A Holiday (s14)

On Holiday I Would Prefer To Book Travel And Accommodation Myself Rather Than Use A Travel Agent (s15)

Table: Attitudes Towards Holiday Destinations (% Of Respondents),

Table: Attitude Towards Booking Holiday Travel And Accommodation (% Of Respondents),

10. Company Profiles

Aldi Stores Ltd

Corporate Strategy

Profitability

Table: Financial Results For Aldi Stores Ltd (£000 And %), Years Endingst December,th December Andth December

Recent And Future Developments

Asda Group Ltd (wal-mart Stores [uk] Ltd)

Corporate Strategy

Profitability

Table: Financial Results For Wal-mart Stores (uk) Ltd (£m And %), Years Endingth January Andst December-2002

Recent And Future Developments

Big Food Group Plc

Corporate Strategy

Profitability

Table: Financial Results For Big Food Group Plc (£m And %), Years Endingst March-2002 Andth March

Recent And Future Developments

Matalan Plc

Corporate Strategy

Profitability

Table: Financial Results For Matalan Plc (£000 And %), Years Endingth February,rd February Andst March

Recent And Future Developments

Wm Morrison Supermarkets Plc

Corporate Strategy

Profitability

Table: Financial Results For Wm Morrison Supermarkets Plc (£m And %), Years Endingth February, Rd February Andnd February

Recent And Future Developments

New Look Group Plc

Corporate Strategy

Profitability

Table: Financial Results For New Look Group Plc (£000 And %), Years Endingth March, Th March Andth March

Recent And Future Developments

Primark Stores Ltd

Corporate Strategy

Profitability

Table: Financial Results For Primark Stores Ltd (£000 And %), Years Endingth September, Th September Andth September

Recent And Future Developments

Somerfield Plc (kwik Save Stores)

Corporate Strategy

Profitability

Table: Financial Results For Somerfield Plc (£m And %), Years Endingth April,th April Andth April

Recent And Future Developments

11. The Future

Economic Trends

Food

Home

Clothes

Travel And Leisure

12. Further Sources

Publications

General Sources

Government Publications

Other Sources

Bonnier Information Sources

Other Reports