Free-to-Air TV Market Report 2004


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Previewing a Market Report

Published Date :
April 2004find similar
Report Type :
Market Reportfind similar
Report Sector :
Leisure & Entertainmentfind similar
Price :
£ 575
Contents :
12 Chapters

Table of Contents

The table of contents below is for Free-to-Air TV 2004

Executive Summary

1. Market Definition

Report Coverage

Market Sectors

Market Trends

The Rise Of The Multichannel Tv Household

A Fragmented Target Audience

Consolidation

The Collapse Of Itv Digital

The End Of Analogue

The Home As A Leisure Centre

Too Much To See?

Economic Trends

Population

Table: Uk Resident Population Estimates By Sex (000 And %), Mid-years-2002

Household Disposable Income

Table: Uk Household Disposable Income (£ And %),-2002

Gross Domestic Product

Table: Uk Gross Domestic Product At Current And Constant Prices (£m),-2002

Inflation

Table: Uk Rate Of Inflation (%),-2002

Unemployment

Table: Actual Number Of Unemployed Persons In The Uk (million And %),-2002

Market Position

The Uk

Table: Uk Television Households† Able To Receive Fta Services (% Of Households), Q3-q4

2. Market Size

The Total Market

Fta Households

Table: The Total Number Of Fta Uk Households† (million), Q3-q4

Revenue

Table: Estimated Net Advertising Revenue Of The Uk Fta Terrestrial Television Channels (£m),-2003

Market Shares

Table: The Share Of The Uk Fta Market Taken By The Main Platforms (%), Q4 And Q4

Table: Estimated Breakdown Of Uk Fta Advertising Revenue By Value (£m And %),

By Market Sector

Digital Fta

Table: The Number Of Uk Fta Digital Television Households (million And %), Q3-q4

Market Shares

Table: The Uk's Major Digital Fta Providers (% Of Households), Q4 And Q4

Table: Channel Shares On Uk Digital Terrestrial Television By Viewing Times (%), Q3

Analogue Fta

Table: The Number Of Uk Fta Analogue Television Households† (million), Q3-q4

Market Shares

Table: Channel Shares On Analogue Terrestrial Television By Viewing Times (%), Q3

3. Industry Background

Recent History

Industry Synopsis

Table: Average Financial Results Of Leading Companies† Engaged In Television By Turnover And Pre-tax Profit (£000, %, And £),/2003

Number Of Companies

Employment

Regional Variations In The Marketplace

How Robust Is The Market?

Legislation

Communications Act

Office Of Communications (ofcom)

Key Trade Associations

Advertising Association

Broadcast Advertising Clearance Centre

Broadcasters' Audience Research Board Ltd

Digital Terrestrial Television Action Group (digitag)

4. Competitor Analysis

The Marketplace

Market Leaders

Channel Television Corporation

Company Structure

Current And Future Developments

Financial Results

Channel Television Group Ltd (five)

Company Structure

Current And Future Developments

Financial Results

Freeview/dtv Services Ltd

Company Structure

Current And Future Developments

Financial Results

Itv Plc

Company Structure

Current And Future Developments

Financial Results

Smg Plc

Company Structure

Current And Future Developments

Financial Results

Ulster Television Group Plc

Company Structure

Current And Future Developments

Financial Results

Other Companies

Gmtv Ltd

Channel Television Ltd

Itn Ltd

Outside Suppliers

Marketing Activity

Table: Main Media Advertising Expenditure By Terrestrial Tv Companies, Year Ending September (£000),

Exhibitions

5. Strengths, Weaknesses, Opportunities And Threats

Strengths

Weaknesses

Opportunities

Threats

6. Buying Behaviour

Television: The Most Popular Leisure Activity

Table: The Most Popular Evening And Weekend Leisure Activities (% Of Adults),

The Analogue-terrestrial-only Viewer

Table: Penetration Of Households That Do Not Currently Have Cable, Satellite Or Digital Tv (% Of Adults),

Table: Penetration Of Adults Viewing Itv1 And Channel Per Day (% Of Adults),

Table: Penetration Of Adults Viewing Channel Per Week (% Of Adults),

Table: Penetration Of Adults Viewing Gmtv Per Week (% Of Adults),

7. Current Issues

Changes To The Itv Licence

Increased Scale In The Tv Advertising Market

A New Tv Advertising Regulator?

New Pay-tv Competition

Top-up Tv

Top-up Tv Clash With The Bbc

8. The Global Market

Introduction

Europe

The Us

Asia-pacific

Latin America

Importance Of The Global Market To The Uk

Table: International Transactions Of Television Material (£m),-2002

Table: International Transactions Of Television Material By Region (£m),

9. Forecasts

Introduction

Forecasts To

Table: Forecast Total Uk Number Of Fta Uk Households† (million),-2008

Table: Forecast Net Advertising Revenue Of The Fta Terrestial Television Channels (£m), -2008

Future Trends

10. Company Profiles

Introduction

Channel Television Corporation

Company Structure

Product Information

Recent Developments

Dtv Services Ltd

Company Structure

Product Information

Recent Developments

Itv Plc

Company Structure

Product Information

Recent Developments

Smg Plc

Company Structure

Product Information

Recent Developments

Ulster Television Group Plc

Company Structure

Product Information

Recent Developments

11. Further Sources

Associations

General Sources

Government Publications

Other Sources

Bonnier Information Sources

Other Reports