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Domestic Tourism Germany

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In times of squeezed incomes, domestic tourism brands can position themselves as the smart and cheaper choice compared to travelling abroad.

Get your FREE exec summary to discover the latest trends in Domestic Tourism in the German market. What drives German consumers to take holiday in their own country instead of going abroad, and what specific aspects are they looking for during their holiday?

41% of Germans are considering not to take a holiday in 2023.

Three quarters of Germans (76%) say they try to act in a way that is not harmful to the environment.

Your free copy is available for download here. The full report is part of Mintel Reports Germany. If you’re a Mintel client, you can speak to your Account Managers to find out more. If you are not a client, please get in touch via https://www.mintel.com/contact.

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