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Sports Market Market Report 2010


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Previewing a Market Report

Published Date :
April 2010find similar
Report Type :
Market Reportfind similar
Report Sector :
Leisure & Entertainmentfind similar
Price :
£ 575
Contents :
15 Chapters

Table of Contents

The table of contents below is for Sports Market 2010

Executive Summary

1. Industry Overview

Report Coverage

Report Background

Economic Trends

Population

Table.1: Uk Resident Population Estimates By Sex (000), Mid-years-

Gross Domestic Product

Table.2: Uk Gross Domestic Product At Current And Annual Chain-linked Prices (£m),-

Household Disposable Income

Table.3: Uk Household Disposable Income Per Capita (£),-

Inflation

Table.4: Uk Rate Of Inflation (%),-

Unemployment

Table.5: Actual Number Of Unemployed Persons In The Uk (million),-

Market Size And Segmentation

Total Spending

Table.6: Consumer Spending On Sport (£m At Current Prices),-

Spending By Category

Sportswear

Participation

Sports Equipment

Spectator Sports

Segmentation By Sport

Football

Golf

Health Clubs

Swimming

Other Sports

Non-consumer Investment

Industry Structure

Market Position (european/global Market)

Key Trends

Legislation

Key Trade Associations

The Federation Of Sports & Play Associations

Outdoor Industries Association

2. Pest Analysis

Political Factors

Economic Factors

Social Factors

Technological Factors

3. Key Note Primary Research

General Attitudes Towards Sport

Table.1: Summarised Attitudes Towards Sport (% Of Adults),, And

Demographic Differences In Attitudes Towards Sport

Table.2: Personal Attitudes Towards Sport By Sex, Age And Social Grade (% Of Adults),

Table.3: Public Attitudes Towards Sport By Sex, Age And Social Grade (% Adults),

Table.4: Attitudes Towards London By Sex, Age, Social Grade And Region (% Of Adults),

Involvement With Major Sports Events

Table.5: Major Sports Events Watched On Television And Attended Live (% Of Adults),

Other Field Research

4. Competitive Structure

The Marketplace

Market Leaders

Table.1: Major Companies In Sport By Market Sector,

Sportswear Brands

Sports Equipment

Sports Goods Retailers

Health Clubs

Professional Sports Clubs And Stadiums

Outside Suppliers

Marketing Activity

Main Media Advertising Expenditure

Table.2: Main Media Advertising Expenditure On Sport (£000),

Other Marketing

5. Participation (1): General Health And Fitness Activities

Introduction

Key Trends

Market Size

Table.1: Consumer Expenditure On Sports And Fitness Participation (£m At Current Prices),-

By Market Sector

Table.2: Leading Fitness Activities By Regular Participation (% Adults),, And

Supply Structure

Non-profit Sector

Hotels

Private Health Clubs

Major Players

Table.3: Leading Uk Health Club Operators (ranked By Number Of Members [000]),

Fitness First

David Lloyd Leisure

Virgin Active

Dw Sports Fitness (formerly Jjb Sports)

Esporta

La Fitness

Bannatyne Fitness

Total Fitness

Nuffield Health — Fitness & Wellbeing (formerly Cannon Clubs)

Leading Contractors

Marketing Activity

Main Media Advertising Expenditure

Table.4: Main Media Advertising Expenditure On Health Clubs (£000),

Other Marketing

Buying Behaviour

General Fitness Activity

Specific Activities (demographics)

Table.5: Demographics Of Participation In Selected Fitness Activities (% Adults),

Health Club And Gym Usage

Forecasts-

Table.6: Forecast Consumer Expenditure On Sports And Fitness Participation (£m Current Prices),-

6. Participation (2): Competitive Sports And Games

Introduction

Key Trends

Market Size

Table.1: Consumer Expenditure On Sports And Fitness Participation (£m At Current Prices),-

By Market Sector

Table.2: Leading Sports And Games Ranked By Regular Participation (% Of Adults),, And

Table.3: Sports And Games Ranked By Total Participation (% Of Adults),

Supply Structure/ Major Players

Marketing Activity

Buying Behaviour

Table.4: Membership And Usage Of Sports Clubs (% Of Adults),

Forecasts To

Table.5: Forecast Consumer Expenditure On Sports And Fitness Participation (£m At Current Prices),-

7. Sports Equipment

Introduction

Key Trends

Market Size

Table.1: The Consumer Market For Sports Equipment (£m At Current Prices),-

By Market Sector

Table.2: The Sports Equipment Market By Main Sectors By Value And Market Share (£m At Current Prices And %),

Table.3: Leading `equipped' Sports And Games By Participation† (% Of Adults),

Supply Structure

Major Players

Table.4: Leading Multiple Brand Owners In Sports Equipment,

Marketing Activity

Main Media Advertising Expenditure

Table.5: Main Media Advertising Expenditure Of Sports Equipment (£000),

Other Marketing Activity

Buying Behaviour

Forecasts To

Table.6: The Forecast Sports Equipment Market (£m At Current Prices),-

8. Sportswear (clothing And Footwear)

Introduction

Key Trends

Market Size

Table.1: The Consumer Market For Sportswear (£m At Rsp),-

By Market Sector

Table.2: Segmentation Of Sportswear By Main Sports Designs By Value (£m At Current Prices And %),

Table.3: Clothing And Footwear For Leading Sports And Games By Participation† (% Of Adults),

Supply Structure

Major Players

Table.4: Leading Suppliers Of Sports Clothing And Footwear,

Nike Inc

Adidas Group

Pentland Group

Puma

Hi-tec Sports

Marketing Activity

Main Media Advertising Expenditure

Table.5: Main Media Advertising Expenditure On Sportswear (£000),

Other Marketing

Buying Behaviour

Forecasts To

Table.6: The Forecast Uk Market For Sportswear (£m At Current Prices),-

9. Sports Retailing

Introduction

Key Trends

Market Size

Table.1: The Consumer Market For Sports Goods (£m At Current Prices),-

By Market Sector

Table.2: Segmentation Of The Retail Sports Trade By Product (% Of Total),

Supply Structure

Table.3: Retailer Market Shares For Sportswear By Value (%),

Major Players

Sports Direct International Plc

Jjb Sports Plc

Blacks Leisure Group Plc

Jd Sports Fashion Plc

Other Retailers

Marketing Activity

Main Media Advertising Expenditure

Table.4: Main Media Advertising Expenditure On Sports Retailing (£000),

Buying Behaviour

Table.5: Retailers Used To Buy Sports Goods (% Of Adults),

Forecasts To

Table.6: The Forecast Sports Goods Market (£m At Current Prices),-

10. Sports Organisations And Facilities

Introduction

Key Trends

Government Organisations

Sports Governing Bodies And Associations

Table.1: Examples Of Leading Sports Governing Bodies And Associations,

Sports Clubs And Health Clubs

Sports Facilities

Table.2: Types Of Sport Facility In The Uk,

Indoor Facilities

Outdoor Facilities

National Sports Centres

11. Professional Sport: Spectating, Sponsorship And Media Coverage

Introduction

Key Trends

Market Size

Spectator Sport

Table.1: Estimated Consumer Expenditure On Spectator Sport Admissions (£m),-

Sports Sponsorship

Table.2: Sports Sponsorship By Value Of Major New Deals In Year (£m),-

By Market Sector

Leading Spectator Sports

Table.3: Leading Spectator Sports (% Adults Paying To Watch),, And

Sports Sponsorship By Sector

Table.4: Top Sports Sponsored By Value (£m And %), , And

Sport On Television

Table.5: Most Watched Televised Sports (% Of Adults),, And

Supply Structure/ Major Players

Professional Football

Other Professional Sports

Athletics And Olympics Events

Cricket

Golf

Rugby

Other Sports

Sport In The Media

Television And Radio

Table.6: Selected Bbc Sports Personalities Of The Year, -

Newspapers And Magazines

Digital Media

Forecasts To

Table.7: Forecasts For Spectator Sport And Sports Sponsorship (£m),-

12. A Global Perspective

Overview

Football

Other Favourite Sports

Global Sports Stars

Sports Goods

13. The Future

General Economic Forecasts

Population

Table.1: Forecast Uk Resident Population By Sex (000), Mid-years-

Gross Domestic Product

Table.2: Forecast Uk Growth In Gross Domestic Product In Real Terms (%),-

Inflation

Table.3: Forecast Uk Rate Of Inflation (%),-

Unemployment

Table.4: Forecast Actual Number Of Unemployed Persons In The Uk (million),-

Forecasts To

Table.5: Forecast Consumer Spending On Sport (£m At Current Prices),-

Market Growth

Figure.1: Forecast Consumer Spending On Sport (£m), -

Future Trends

London Olympics/glasgow Commonwealth Games

Other Forthcoming Events

Table.6: Major International Sports Events,

World Cup

General Sports Trends

14. Further Sources

Associations

General Sources

Government Publications

Other Sources

Key Note Sources