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Book Retailing on the Internet Market Assessment 2010


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Previewing a Market Assessment

Published Date :
December 2010find similar
Report Type :
Market Assessmentfind similar
Report Sector :
Retailingfind similar
Price :
£ 575
Contents :
15 Chapters

Table of Contents

The table of contents below is for Book Retailing on the Internet 2010

Foreword

Executive Summary

Introduction

REPORT FOCUS

DEFINITION

Strategic Overview

BACKGROUND

MARKET DYNAMICS AND SEGMENTATION

Market Share

Market Size

DISTRIBUTION

Door-to-Door Delivery

Customer Deliveries

COMPETITIVE STRUCTURE

ADVERTISING

THE CONSUMER

KEY SUPPLIERS AND TRADE ASSOCIATIONS

Publishers

Trade Associations

MARKET FORECASTS

The Consumer Market

BACKGROUND

Price Comparison Sites

MARKET SIZE

CONSUMER TRENDS

Online Spending in the UK

MARKETING ACTIVITY

Awards

Trade Fairs

Other Marketing Activities

COMPETITIVE ENVIRONMENT

The Consumer Market - Electronic Books

BACKGROUND

MARKET SIZE

CONSUMER TRENDS

Which e-Book Platform?

The Kindle - A User's Review

Consumer Awareness

MARKETING ACTIVITY

COMPETITIVE ENVIRONMENT

Rights

E-book Technologies

Digital Rights Management (DRM)

Online e-Book Sellers

Electronic Book Readers (e-Readers)

The Academic and Schools Market

BACKGROUND

Academies and Free Schools

e-Books for Universities

MARKET SIZE

Schools

School and Public Libraries

University Libraries

CONSUMER TRENDS

MARKETING ACTIVITY

Booktrust

Centre for Literacy in Primary Education (CLPE)

Federation of Children's Book Groups

The National Literacy Trust (NLT)

The Reading Agency

The School Library Association (SLA)

COMPETITIVE ENVIRONMENT

Free Texts Online

Student Services Online

An International Perspective

MARKET DEVELOPMENTS

COMPETITIVE ENVIRONMENT

CONSUMER BEHAVIOUR

PEST Analysis

POLITICAL

ECONOMIC

SOCIAL

TECHNOLOGICAL

Consumer Dynamics

Overview

Q1. What would you say are the main advantages of e-books for publishers?

Q2. Aside from the capacity features of e-book readers, what would you say are the main advantages of e-books for consumers?

Q3. Do you see any threat to publishers from e-books? If so - what?

Q4. Do you see any threat to booksellers from e-books? If so - what?

Q5. At present e-books represent only a very small percentage of total book sales in the UK. Will sales of consumer books in e-book format ever outstrip those in print format, in your opinion?

Q6. Are there any genres which, in your opinion, are better suited for e-books than others? Which ones?

Q7. Is there a problem with distribution of e-books to territories for which the publisher does not hold the rights? If so, how can this best be overcome?

Q8. What features would you like to see for e-book readers that are not currently available?

Q9. Are authors generally keen to have electronic editions of their books published, alongside their hard copy editions?

Q10. Can you envisage a future where authors publish in e-book format only?

Key Note Summary

Company/Supplier Profiles

OVERDRIVE INC

Corporate Strategy

Advertising

Distribution

Profitability

Future Company Developments

BERTRAMS (SMITH NEWS PLC)

Corporate Strategy

Advertising

Distribution

Profitability

Future Company Developments

WATERSTONE'S BOOKSELLERS LTD

Corporate Strategy

Advertising

Distribution

Profitability

Future Company Developments

THE BOOK DEPOSITORY LTD

Corporate Strategy

Advertising

Distribution

Profitability

Future Company Developments

JOHN SMITH and SON GROUP LTD

Corporate Strategy

Advertising

Distribution

Profitability

Future Company Developments

ACCENT PRESS LTD

Corporate Strategy

Advertising

Distribution

Profitability

Future Company Developments

PICKABOOK LTD

Corporate Strategy

Advertising

Distribution

Profitability

Future Company Developments

The Future

OVERVIEW

MARKET FORECASTS

Further Sources

Associations

Publications

General Sources

Government Publications

Other Sources

Key Note Sources

Key Note Ltd

Understanding TGI Data

Number, Profile, Penetration

Social Grade

Standard Region

Key Note Research

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